Strategic Marketing students from the Australian College of Kuwait (ACK) attended a project based learning session at National Aviation Services (NAS) Kuwait last week. NAS is the fastest growing aviation services provider in emerging markets, with a presence in more than 55 airports across the Middle East, Africa and South Asia. The company’s portfolio of services includes ground handling, cargo management, airport technology solutions, aviation training, lounge management as well as meet and assist services.
Led by Professor Dr. Sam Toglaw, the group included students attending online as well as in person. Nita Bhatkar, Sr. Manager – Public Relations and Corporate Social Responsibility at NAS Group, provided an in-depth overview of NAS operations, marketing communication and strategic moves. A lively Q&A session following the presentation also helped engage the students on topics around the aviation industry and the recovery of travel.